After years of building an editing style that was unique to us, we knew we needed a new name to match. It was time to hone in on a brand. We sat on a bench and tried so hard to think of something unique that we BOTH liked! Easier said than done. Well, after pondering for a while, a GIANT black crow came and landed on my table and stared at me in the face. At that moment, I knew we had to use a crow in the name. I told Warren about the instance and he immediately spit out, As The Crow Flies! I was sold. 

why as the crow flies?